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Phillies Star Rhys Hoskins 'SEPTA's Philly'

Heather Redfern
Public Information Manager

They might not be able to hit home runs like Rhys Hoskins, but there's one thing the public can have in common with the Phillies' slugger -using SEPTA to get around town. A new digital "ISEPTAPHILLY" ad campaign featuring Hoskins is now appearing on bus shelters, Silverliner V Regional Rail train video screens, the LED screen at Dilworth Park and at AT&T, Jefferson and Suburban Stations.

"We've had a partnership with the Phillies for well over 20 years," said SEPTA Director of Marketing Liz Bradford. "When we reached out to them regarding an ad campaign, Rhys expressed interest in working with us. We are happy to team up with Rhys on this campaign and even happier that he is a SEPTA Key card holder and SEPTA rider."

Using a SEPTA Key card and taking the Broad Street Line is the most convenient way to get to and from Hoskins' home away from home at the ballpark. Having a SEPTA Key card also gives riders MVP-like rewards. "With our Perks program, SEPTA Key card holders can take advantage of a buy one ticket, get one free offer for select games and 10 percent off purchases at the Majestic Clubhouse Store," said Bradford. "There are also Perks for McFadden's at the Ballpark and Xfinity Live!." For more information on Perks, including the list of BOGO Phillies games, click here.

Riders should also keep their eyes and ears open when riding SEPTA this summer. In addition to appearing on the ISEPTAPHILLY ads, Hoskins recorded safety announcements that will be played at Broad Street Line, Market-Frankford Line and Center City trolley stations and he will be periodically posting on social media when he uses the system. "Rhys was very supportive of recording the station messages," added Bradford. "He wants everyone to be safe on the field and when riding SEPTA."

Phillies slugger Rhys Hoskins gets some last minute instructions before his SEPTA photo shoot.

Hoskins is a natural on the field and in front of the camera.

The finished product is appearing around town now.

Following the photo shoot, Hoskins visited SEPTA's Control Center and worked with Control Center Information Manager Eric Robinson to record transit safety messages.